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Brand Magic 2024 to present “Branding Beyond Boundaries: Shaping Tomorrow’s Success”

Brand Magic is back for its 9th edition! This landmark annual event for branding and marketing professionals and business leaders will be held on Thursday 16 May 2024 at the Intercontinental Resort Balaclava, where the Top Brands of Mauritius 2024 will also be revealed in an awards ceremony.

First launched in 2015 by Mind Initiatives, Brand Magic quickly became established as the go-to annual event for branding and marketing professionals and business leaders to learn from leading international speakers, sharing the successes of some of the world’s most iconic brands.

Brand Magic 2024 will showcase leading global experts including:

  1. Emmanuel Upputuru, Founder & Creative Chairman, EFGH Brand Innovations.
  2. Marie Claire Maalouf, Chief Creative Officer, Edelman.
  3. Philippa Dunjay, TikTok Consultant, Pip Dunjay Ltd.
  4. Sameer Muley, Multidisciplinary Creative Technologist and Strategist, H-Labs.
  5. Sheila, Berman, Co-host of B2B Marketing Asia Podcast, Former Global Lead for MarTech and Marketing Operations, She Loves Data.

(Above) A file photo from last year’s Brand Magic.

Elaborating on this year’s edition, which is expected to attract up to 300 participants, Ravin Lama, Chairperson, Organising Committee Brand Magic 2024 said: “Are you ready to shatter branding boundaries and shape the future of your success? Then join us at Brand Magic 2024, where we’ll explore the boldest, most innovative approaches to building brands that transcend limitations.”

“This year’s theme, ‘Branding Beyond Boundaries: Shaping Tomorrow’s Success’, reflects the dynamic reality we face. Consumers are evolving, markets are shifting, and disruption is the new normal. Brands that refuse to adapt risk fading into irrelevance.”

“Brand Magic 2024 will be your launchpad for transformation. You’ll gain insights from leading industry experts, discover cutting-edge strategies, and connect with a community of forward-thinking minds. Whether you’re a seasoned branding professional or just starting out, this event will equip you with the knowledge, inspiration, and connections you need to thrive in tomorrow’s landscape.”

“So, don’t let boundaries hold you back. Join us at Brand Magic 2024 and be a part of shaping the future of branding, and ultimately, your own success,” Ravin concluded.

The much-anticipated Top Brands of Mauritius 2024 will be announced during the event. The annual study, now in its eighth year, is conducted by Analysis Kantar and surveys 1200 respondents to determine the brands that are top of mind across different categories in Mauritius. This partnership between Analysis Kantar and Mind Initiatives has been in force since 2016 and has become a highly anticipated event in the marketing and branding industry.

(Above) Ravin Lama, Chairperson, Organising Committee Brand Magic 2023 speaking during last year’s event.

 The first stage of the study is already underway and is the largest and only professional survey ever undertaken for any Awards event.

Brand Magic 2024 is MQA approved and will be made possible with the collaboration of its partners:

Aestetika, Analysis Kantar, DB-Vision, Design Works, Diizz Digital, Eruption, FCB-Cread, Intercontinental Resort and Perpetual Motion.

Registration for the event is now open and tickets can be purchased on the 9th Brand Magic 2024 website. Don’t miss this unique opportunity to learn from top brand industry experts and meet industry experts. marketing and industry leaders.

For more information, please visit the Brand Magic website at www.brandmagic.mu.

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