Cim Finance, in collaboration with SBI Mauritius Ltd, has announced the launch of two co-branded cards, Easypay and Easypay+, operating on the Mastercard network. This initiative reflects the shared objective of both institutions to broaden access to payment solutions while maintaining a structured and well-controlled framework.
Meeting evolving customer expectations
As digital payments and card-based transactions become increasingly integrated into everyday financial life, customers are looking for payment solutions that are convenient, secure, and accessible, while being easy to manage.
The Easypay and Easypay+ cards have been developed to respond to these expectations by offering reliable credit card options within a clear and disciplined framework. Developed through close collaboration between Cim Finance and SBI Mauritius Ltd, the two cards combine SBI’s established banking presence and customer relationships with Cim Finance’s recognised expertise in credit card and consumer finance solutions.
This partnership makes it possible to extend access to Mastercard payment services to a broader segment of customers while ensuring the level of control and reliability expected from both institutions.
“At Cim Finance, our objective has always been to develop financial solutions that are both accessible and responsibly structured. The launch of Easypay and Easypay+, in partnership with SBI Mauritius Ltd, reflects this commitment. By combining our expertise in credit card and payment solutions with SBI’s established banking presence, we are able to extend Mastercard payment access to a broader segment of customers while maintaining a disciplined and secure framework. This collaboration also reinforces our shared ambition to continue innovating and delivering practical solutions that respond to the evolving needs of customers in Mauritius”, stated Group CEO of Cim Finance Ambrish Maharahaje.
Two cards designed to offer flexibility
The Easypay and Easypay+ cards have been designed to provide customers with practical and rewarding payment solutions adapted to different spending habits. Accessible to a broad range of customers, subject to the applicable eligibility criteria, the cards can be applied for through SBI Mauritius Ltd via its network of 13 branches across the island, offering a convenient and established banking channel.
Both cards offer 1 percent cashback on transactions made on Cim Finance POS terminals and provide preferential discounts ranging from 5 percent to 25 percent across a network of 81 partner merchants across the island, with new partners being added regularly.
The Easypay+ card also includes a loyalty mechanism that rewards everyday spending. Cardholders earn one bonus point for every rupee spent, with points automatically converted into statement credit annually, subject to a minimum of 10,000 points.
“The launch of Easypay and Easypay+ reflects our vision of a future where payment solutions are accessible to a wider audience. Our partnership with SBI Mauritius Ltd demonstrates the strength of collaboration between our teams, combining expertise and innovation to deliver services adapted to a broader customer base, while maintaining a responsible and sustainable approach,” explained the Head of Cards and Payments at Cim Finance, Kaamil Nakhasi.
A collaboration focused on customer value
With the launch of Easypay and Easypay+, Cim Finance and SBI Mauritius Ltd reaffirm their shared commitment to providing payment solutions that are convenient, secure, and adapted to the needs of a diverse customer base.
“This collaboration with Cim Finance marks a significant milestone in the retail banking journey of SBI Mauritius Ltd. As customer expectations continue to evolve, there is a growing demand for payment solutions that are convenient, secure, and flexible. The launch of this co-branded credit card enables us to effectively meet these needs while further strengthening the value proposition we offer to our customers in Mauritius. We are confident that this partnership will deliver enhanced convenience, rewarding benefits, and a seamless payment experience for our customers”, commented the Chairperson of SBI Mauritius Ltd, Kishore Kumar Poludasu.
“The initiative represents an important step in the Bank’s continued commitment to strengthening its retail banking offerings in Mauritius and delivering greater value to its customers. As digital payments and card-based transactions become an integral part of everyday financial life, the partnership brings together SBI’s strong banking relationships and growing customer base with Cim Finance’s proven expertise in credit card and consumer finance solutions”, added the MD & CEO of SBI Mauritius Ltd, Prashant Kumar Babhale
