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ER Group chooses Nairobi to accelerate East African partnerships, investment

MOKA, Mauritius, April 3/APO Group: The Mauritius-listed business group ER Group has set up a regional office in Nairobi, Kenya, and created a regional fund with equity partners to expand investment and partnerships across East Africa.

The Group, created in 2025 through the merger of Mauritius-based business flagships ENL and Rogers, constitutes a new step in its regionalisation strategy, strengthening its presence in one of Africa’s most dynamic economic regions.

Regional expansion is one of the pillars of ER Group’s ten-year strategy, as fleshed out earlier this year. In line with this roadmap, the Group, which is present in 17 territories on the global scale, is accelerating its expansion in Africa through a measured approach focused on sectors it knows well. The priority is to grow in industries and countries where the Group already operates, working with trusted partners to expand in a sustainable manner.

Through this approach, ER Group aims to increase the contribution of international activities from around 15 percent of current revenue, aiming for 30 percent over the coming decade. East Africa has been identified as a priority region within this strategy, with Kenya, Tanzania, Zanzibar, Rwanda, and Uganda forming the first phase of expansion.

To support its ambition, ER Group has created, together with equity partners, a regional fund of MUR 1 billion to accompany the expansion of its subsidiaries across Africa. The fund is designated to provide capital for growth, support selective investments, and provide additional capacity to pursue opportunities in markets and sectors where the Group has established expertise.

On the ground, ER Group has appointed Rasmus Bentzen as its regional representative in Nairobi. Bringing over a decade of experience in private equity and regional investment across East Africa, he will anchor the Group’s regional expansion agenda by identifying investment opportunities, developing strategic partnerships, and supporting the growth of its subsidiaries in Africa.

Group Chief Executive Officer of ER Group Gilbert Espitalier-Noël said, “Regionalisation is a central part of our long-term strategy. We focus on markets where our businesses already have operational expertise and where partnerships can support sustainable growth. Establishing a regional office in Nairobi strengthens our ability to identify opportunities and support the expansion of our subsidiaries across East Africa.

As it accelerates its regional ambitions, ER Group, one of Mauritius’s most profitable and diversified business groups, continues to combine strong financial performance with disciplined investment, giving it the capacity to support its expansion with a long-term perspective.

The Nairobi presence, combined with the creation of dedicated regional investment capacity, marks the start of a more active phase of expansion for ER Group, building on its existing footprint and financial capacity to deepen partnerships and pursue opportunities across East Africa and the Indian Ocean region.

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